So many museums,...

...so little time.

Thanks to Google, we don't have to travel the world anymore to see the most important paintings. Since 2011 we can virtually walk around the famous art museums like Metropolitan Museum of Art / New York, Nationalgalerie / Berlin, Tate Britain / London or Rijksmuseum / Amsterdam.

Over 1000 artwoks are presentend in a high resolution, which also enables us to zoom in and look at the wonderful details. 

Having a Google-account, we can even create our own little art gallery, save it and share our favorite masterpieces with our friends.

Check it out: Google Art Project

We thinks it's awesome!

Topshop x Google : "The Future of the Fashion Show"

       

        

Although an increasing number of designers are live streaming their Fashion Week shows online, only a very few offer anything beyond semi-blurry, front-camera views of models on a runway. Among those 'very few' is UK retailer Topshop, which is once again engineering a unique, multi-platform show experience for online viewers, this time in partnership with Google, for its London Fashion Week show at Tate Modern on Sunday.

Topshop is calling it "The Future of the Fashion Show," and it's designed to let audiences see the show from every point of view — from that of a model on the runway, to a makeup artist backstage, to the celebrity or buyer in the front row.

Leading up to show day, several models walking the runway, including Cara Delevingne and Jourdan Dunn, kept "digital diaries" on their own Google+ accounts, letting followers trace their journeys from the earliest fittings to the final walk. Topshop hosted viewer Q&As with its design team via Hangouts from Topshop headquarters as well.

About 30 to 45 minutes leading up to the show start, Topshop began streaming "red carpet" arrivals live on Google+ and YouTube — something Burberry has made a standard part of its live streamed runway shows for the past several seasons. (And that's no coincidence: The man leading the initiative, Topshop CMO Justin Cooke, is the former vice president of global communications at Burberry.)

Once the show started, viewers were able to follow models down the runway. Models were wearing high-definition micro cameras that streamed their point of view live on a screen at the show space, as well as on Google+, YouTube, Topshop.com and Topshop's flagship store on London's Oxford Street. (source)

Online reach wasn't confined to Facebook: Both #TOPSHOP and UNIQUE trended globally on Twitter Sunday. Conversation was led by the @Topshop and @ElleUK accounts, from which looks were simultaneously tweeted before they hit the catwalk. (Topshop also pinned the live stream video to the top of its Twitter page.) Twitter users were encouraged to tweet 140-character show reviews for a chance to attend the next Topshop Unique show in the spring.

What were the results?

More than 2 million people from 100 countries watched online video of Topshop's Spring/Summer 2012 Unique show in the three hours after the fashion retailer live streamed it Sunday. 
The London Fashion Week show was broadcast on Topshop's website and Twitter page. It was also shown on large screens at its Oxford Circus flagship store in London and on the websites of more than 200 media partners. Topshop posted video of the 10- to 15-minute show immediately after it ended. (source)

(Virtual) Reality

Recently, we discovered two museums who deal with attractive technological aspects in their presentation. The aim is not only to involve the, sometimes fast-consuming, visitors in a special and cheerful way, but also to inspire by connecting the cultural heritage of art & history with virtuality.

The Metropolitan Museum of Art, NYC, is presenting every week two videos of an artwork which is explained by an curator. The webseries, called 82^nd&Fifth can be found here.

The Cleveland Museum of Art demonstrates an interactive way of experiencing the museum’s collection. How this is achieved can be seen here

We believe that those examples give the direction to what museums have to offer in order to engage and appeal their visitors.

"I've been so busy learning about life"

How can only 2 minutes wrap up a whole youth-movement?

Just to give a few keywords: art - blogger - old records -vintage - into writing, collages & life exploring,…

And we all know what I’m talking about. HIPSTER

Is this what our Generation Z is about?  

Trending

Here's a little video from famous streetstyle blogger / illustrator Garance Doré.
It's about the word 'trending'. In the video she describes thinks that are very trendy, hyped at the moment.
She doesn't speak about real trends here, because these 'hypes' she describes only last a season, if they're lucky.
It's a cool video which is not meant to be very serious. We think it's a good example to illustrate the difference between real, long-lasting trends and fashion 'trends' or better: hypes. Enjoy!

(visit her blog here!)

Total Lost

According to Trendwolves, a belgian trendwatching company focusing on youth, one of the most important youth trends for 2013 is total lost.

By this, they mean that a lot of young people are progressively feeling small and vulnerable in a big, bad world. 

It's a feeling that's inherent to being young, but lately large groups of youngsters tend to have these feelings. The world is changing at enormous speed, as a result of which expectations and challenges are higher as usual. 

The young generation can't cope with that pressure and is being overwhelmed with a feeling of total loss.

We recognize this trend in the series Girls. Girls is about four twenty-something girls (obviously) who are dealing with the same feelings. The series have been received very well all over the world, because it describes this generation and the Zeitgeist so well.